Media Advisory

 
August 11, 2011

Presto in York Region

YRT/Viva representatives to distribute fee-waived PRESTO cards to riders

NEWMARKET – PRESTO – the electronic transit fare card system – launched in The Regional Municipality of York on Monday, July 18.

In celebration of the launch, YRT/Viva representatives will distribute up to 5,000 fee-waived PRESTO cards to riders.

YRT/Viva representatives will:

  • Educate riders on the use of the PRESTO smartcard
  • Show riders how to use the PRESTO website and register their card using on-site laptops
  • Answer general PRESTO questions

Please contact York Region Corporate Communications to make arrangements to speak with a YRT/Viva spokesperson regarding PRESTO.

Date

Time and Location

Tuesday, August 16 and

Wednesday, August 17

Richmond Hill Centre Terminal

8675 Yonge Street (Highway 7 and Yonge Street)

Town of Richmond Hill

1 p.m. to 6:30 p.m.

Cash only

Thursday, August 18

Finch GO Bus Terminal

5697 Yonge Street (Yonge Street and Bishop Avenue)

North York

1 p.m. to 6:30 p.m.

Cash only

Saturday, August 20

Finch GO Bus Terminal

5697 Yonge Street (Yonge Street and Bishop Avenue)

North York

11 a.m. to 5:30 p.m.

Cash only

All PRESTO cards to be distributed are $25 pre-loaded cards ($6 card insurance fee and $19 e-purse value). The $6 card issuance fee will be waived for YRT/Viva customers who purchase and register their card on-the-spot. Customers who do not wish to register their card are required to pay the full card value of $25.

For six to eight weeks following launch, YRT/Viva will conduct give-aways at bus terminals, post secondary schools and major destination points, such as hospitals and malls. A list of new dates and locations will be available at www.yrt.ca

PRESTO is the provincial electronic fare card system being introduced in phases across transit systems in the Greater Toronto and Hamilton Area (GTHA). Customers tap their PRESTO card on a payment device and the appropriate fare is deducted from the card’s stored value, allowing for seamless transfers within and between participating transit systems.

YRT/Viva offers local and rapid transit services throughout all nine municipalities in York Region. More than 120 routes keep residents connected within York Region, as well as with connecting services in the City of Toronto and the Region of Peel. More than 19 million riders used YRT/Viva services in 2010, with an average of 73,000 boardings made each weekday.

For more information about YRT/Viva services, please visit the YRT/Viva website at www.yrt.ca or call the Customer Service Centre at 1-866-MOVE-YRT (668-3978).

 

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Media Contact: Michelle McEwan, Corporate Communications, York Region
  1-877-464-9675, ext. 1209 . Cell: 905-251-6412 . michelle.mcewan@york.ca
 
Founded in 1971, The Regional Municipality of York is made up of nine municipalities
and provides services to more than one million residents, 29,000 businesses and 495,000 employees.

 For more information visit us at www.york.ca Follow us on : York Region   @YorkRegionGovt  
 
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