July 7, 2010
Media Release

York Region EMS launches 9-1-1 communication campaign

Residents are reminded to call 9-1-1 for all medical emergencies
NEWMARKET – The Regional Municipality of York’s Emergency Medical Services (EMS) have launched an important advertising campaign on bus shelters across the Region to remind residents to call 9-1-1 for all medical emergencies.  Four different ads will run in July and September featuring examples of medical emergencies where 9-1-1 should be called. 
 
Medical emergencies are those where a person’s condition is life-threatening or may worsen and become life-threatening.
 
9-1-1 should be called if someone is experiencing:
 
• Chest pain or tightness
• Sudden severe pain to any area of the body
• Shortness of breath, difficulty breathing or choking
• Possible broken bones
• Uncontrollable bleeding
• Sudden onset of dizziness or vision problems
• Sudden onset of weakness, numbness and/or tingling in the face, arm or leg
• Sudden difficulty speaking
 
9-1-1 is an easy-to-remember three-digit number that connects all York Region residents with a professional dispatcher for EMS, fire and police. 
 
York Region EMS paramedics are trained to assess and treat medical emergencies at the scene and on the way to the hospital.  They provide life-saving procedures and can relay a patient's condition directly to emergency room physicians and departments before arriving at the hospital.
 
For more information on The Regional Municipality of York, please visit www.york.ca
 
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Media Contact: Jennifer Mitchell-Emmerson, Community and Health Services, York Region
Phone: 905 830-4444 Ext. 4016 / After-hours Cell: 905 716-9753
Email: jennifer.mitchellemmerson@york.ca

Contact Information
 
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