April 23, 2008
Media Release

York Region toilet rebate promotion with The Home Depot a great success

Stores sell out of low water-use toilets due to high demand
NEWMARKET – The Regional Municipality of York’s recent toilet rebate promotion with The Home Depot on Saturday, April 5th and 6th was a great success as residents purchased 1,310 low water-use toilets.
 
The promotion, part of York Region’s award winning Water for Tomorrow program, was a joint effort between The Regional Municipality of York, The Regional Municipality of Peel, The City of Toronto and The Home Depot.  Each municipality offered $60 or $75 rebates on select models of low water-use toilets at local The Home Depot outlets.
 
York Region led the promotion in overall sales, with residents purchasing 895 six-litre toilets and 415 4.5-litre toilets.  Sales could have gone even higher except stores ran out of stock due to such high demand.
 
The anticipated water savings from this toilet sale is 48,625 litres per day in York Region alone!
 
The success of the promotion has prompted York Region to consider another toilet rebate event this fall, and arrange an enhanced promotion in 2009 when the Region has a system of rebate processing in place.
 
The Water for Tomorrow program began 10 years ago and has saved more than 47.5 billion litres of water through a number of innovative water conservation initiatives.  This equates to 20.3 million litres of water saved every day, or enough water to supply a community of 84,000 people.
 
For more information on water conservation, please visit www.waterfortomorrow.com

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Media Contact: Michael Kemp, Corporate Communications, York Region
 Phone:  905 830-4444, ext. 1232 or Cell 905 251-6419
 Email: michael.kemp@york.ca

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