May 10, 2006
Media Release

York Region publications aim to influence travel and business decisions


Tourists, meeting planners, business operators and investors targeted
 
NEWMARKET –The Regional Municipality of York has released three publications to promote awareness of tourism and business opportunities in York Region.
 
• The KeyNote: York Region’s Conference and Meeting Planner aims to build awareness of the capacity and desirability of York Region as a meeting and conference destination.  Targeted at conference organizers, The KeyNote lists the facilities, accommodations, features, services and access to recreational activities that event venues currently deliver to serve the needs of meetings and conferences.
 
• Discover York Region: 2006 Visitors’ Guide aims to attract visitors and residents to the many sites, activities and services that are available throughout York Region.  These include outstanding outdoor, cultural, sporting, entertainment, shopping and dining activities that position York Region as a unique and desirable location for tourism.
 
• The York Region Business Directory 2006 builds on local and global awareness of the Region’s strength as a destination to operate a business or pursue a career.  The Directory lists approximately 12,000 businesses and provides information on Regional business and employment trends, population and labour force analyses and economic development contact information.  It can be used by businesses to source local trades and suppliers, provide insightful data about the size and nature of York Region’s economy, and help residents target their job searches.
 
“These publications contribute to our ongoing efforts to build a city-region that has a strong economy capable of sustaining our families and communities now and in the future,” said Regional Chair and CEO Bill Fisch.  “They are part of a comprehensive economic development program that delivers on York Regional Council’s commitment to foster a vibrant economy as outlined in our long term plan for the future, Vision 2026, and our Economic Strategy.”
 
According to Vision 2026, York Region is committed to taking action in areas such as:
• Promoting the Region’s tourism strengths
• Building awareness of the Region’s strengths as a destination to work and play
• Increasing businesses’ awareness of the Region’s services
 
“Tourism development and supporting our businesses all help to sustain a competitive and prosperous economy in York Region,” said Town of East Gwillimbury Mayor James Young, Chair of the Region’s Planning and Economic Development Committee.  “Our goal is to sustain the quality of life available to our residents and visitors.”
 
The Business Directory 2006 is available in print form and electronically on CD-ROM and online.  At $175 for the electronic directory and $50 for the print directory, demand for the CD and publication continues to grow. 
 
Copies are available free of charge to non-profit organizations, local libraries and area municipalities.  Please contact businessdirectory@york.ca to obtain copies.
 
Last week, York Region launched the York Region Online Business Directory to businesses in the Town of Richmond Hill.  The launch featured a mailing to approximately 6,000 Richmond Hill businesses in coordination with staff at the Town of Richmond Hill.  This is part of a larger mailing to businesses in all municipalities across the Region.
 
To obtain copies of the Visitors’ Guide, The KeyNote Conference and Meeting Planner and other publications about York Region tourism opportunities, please call York Region Tourism at (905) 883-3442 or toll-free at 1-888-448-0000 or send your request via email to tourisme@york.ca   Visit www.yorktourism.com for additional tourism information.
 
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For more information on the Regional Municipality of York and the services our Region offers, please visit our Web site at: www.york.ca
 
Media Contact: Tim Paleczny, Corporate Communications, York Region
 Phone:  (905) 830-4444 Ext. 1238, (416) 297-9696 or Toll free 1-877-464-9675
 Corporate Communications after hours pager: (905) 830-3302
 Email: tim.paleczny@york.ca

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